ART STYLE

| SHAPING THE VISUAL DNA OF YOUR GAME.

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WHY THIS MATTERS

Your game’s artstyle is more than just a visual choice — it’s the language your world speaks. Before we commit to production, we define a clear and cohesive artstyle that guides every asset, character, and environment we create. A well-defined artstyle gives the team a shared visual vocabulary. It ensures consistency, speeds up decision-making, and keeps the project from drifting visually over time. It’s not just about looking good — it’s about making sure players instantly understand the tone, mood, and personality of the game the moment they see it.

OUR PRINCIPLES

ONE VISUAL LANGUAGE Shape design, palettes, and materials are unified so every asset feels like part of the same world. ENVIRONMENT-DRIVEN CHOICES Lighting, composition, and surface treatment are guided by the locations players will explore most. SCALABLE STYLE GUIDES We build palettes, shader libraries, and documentation that scale from a single prop to an entire biome. ACTIONABLE REFERENCES Style bibles, callouts, and visual targets give teams clarity and eliminate guesswork. EVOLUTION WITH INTENT As the project grows, we refine the artstyle without breaking consistency or adding rework.

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DEFINING THE LOOK

We establish the project’s visual language early, setting rules for shape, color, and lighting that keep every asset in harmony. Environment Targets – We build style frames and 3D test scenes to see how materials, palette, and lighting work together in context. Style Sheets + Pillars – We document shape language, color keys, and reference examples so the team can execute consistently across the entire project.

3dworkflows • 2Dworkflows • conceptart • environmentart

3D WORKFLOW

3D WORKFLOW

dynamic, depth

dynamic, depth

REFERENCE & MOOD

REFERENCE & MOOD

REFERENCE & MOOD

Collect inspiration and create quick sketches to explore layout and atmosphere.

BLOCKOUT & TEST

BLOCKOUT & TEST

BLOCKOUT & TEST

Build a fast blockout in Blender or Unreal, then play through it to validate scale, navigation, and pacing early.


Build a fast blockout in Blender or Unreal, then play through it to validate scale, navigation, and pacing early.


ITERATION LOOP

ITERATION LOOP

ITERATION LOOP

Incorporate feedback, refine layouts, and adjust flow until the environment feels right.

BASE RENDERS

BASE RENDERS

BASE RENDERS

Render key angles to use as paintover foundations.

DETAIL SKETCH PASS

DETAIL SKETCH PASS

DETAIL SKETCH PASS

Add props, foliage, architecture, and storytelling elements — this is where the world comes alive.

WHY THIS WORKS?

Explore multiple lighting setups and mood options (day/night, atmospheric effects) to find the strongest direction.

FINAL COLORED CONCEPT

Deliver a polished, high-resolution concept with color, material hints, effects, and clear callouts for production.

2D WORKFLOW

2D WORKFLOW

immersive, intuitive.

immersive, intuitive.

REFERENCE & MOODBOARD

REFERENCE & MOODBOARD

REFERENCE & MOODBOARD

Collect inspiration and create quick thumbnail sketches to explore layout and atmosphere.

SKETCH & SELECT

SKETCH & SELECT

SKETCH & SELECT

Produce three to four composition sketches, choose the strongest, and add back/side views for clarity.

LINE & SHADING

LINE & SHADING

LINE & SHADING

Finalize clean line art and grayscale shading to define depth.

COLOR & VARIATIONS

COLOR & VARIATIONS

COLOR & VARIATIONS

Explore palette options to find the ideal mood.

FINAL DELIVERY

FINAL DELIVERY

FINAL DELIVERY

Provide a high-resolution concept with material notes and production-ready clarity.

CHARACTER CONCEPT ART

CHARACTER CONCEPT ART

expressive, detailed.

expressive, detailed.

SILHOUETTE EXPLORATION

SILHOUETTE EXPLORATION

SILHOUETTE EXPLORATION

Establish strong shape language and personality through quick silhouettes and poses.

VARIATION PASSES

VARIATION PASSES

VARIATION PASSES

Test multiple hairstyles, outfits, accessories, and props to find the best design.

PRODUCTION CLARITY

PRODUCTION CLARITY

PRODUCTION CLARITY

Present front, back, and side views with consistent prop details.

MATERIAL PASS

MATERIAL PASS

MATERIAL PASS

Apply color palettes and label materials clearly for production teams.

FINAL SHEET

FINAL SHEET

FINAL SHEET

Deliver a comprehensive reference sheet with expressions, props, and material swatches.

WHY THIS WORKS?

By the time production starts, there are no surprises — only excitement.
Our process saves hours of iteration, keeps scope under control, and ensures every asset serves the player’s experience.


| DISTORTED ISN’T JUST MAKING CONCEPT ART — WE’RE BUILDING WORLDS THAT WILL OUTLIVE TRENDS.

FAQ

1

What services do you offer?

We focus on four core pillars: Look Development, Concepts, Content, and Animations. That means we help define your project’s visual style, create production-ready concept art, build optimized 3D assets, and bring scenes to life with interactive or cinematic animation.

2

Do you deliver engine-ready assets?

3

Can you help with rapid prototyping?

4

Do you do characters too, or just environments?

5

Can you create an art style for us?

6

What do you need from us to start?

Can't find the answer for your question? Contact us

FAQ

1

What services do you offer?

We focus on four core pillars: Look Development, Concepts, Content, and Animations. That means we help define your project’s visual style, create production-ready concept art, build optimized 3D assets, and bring scenes to life with interactive or cinematic animation.

2

Do you deliver engine-ready assets?

3

Can you help with rapid prototyping?

4

Do you do characters too, or just environments?

5

Can you create an art style for us?

6

What do you need from us to start?

Can't find the answer for your question? Contact us

FAQ

What services do you offer?

We focus on four core pillars: Look Development, Concepts, Content, and Animations. That means we help define your project’s visual style, create production-ready concept art, build optimized 3D assets, and bring scenes to life with interactive or cinematic animation.

Do you deliver engine-ready assets?

Can you help with rapid prototyping?

Do you do characters too, or just environments?

Can you create an art style for us?

What do you need from us to start?

Can't find the answer for your question? Contact us

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